How to customize your page style

You can customize your website design to fit your brand style. Build a visual identity by choosing a primary color scheme and fonts for your site elements. The settings you choose in the Page Style section will be applied to all of your elements.

We recommend copying elements to maintain a consistent page design style without additional customization.

Read more: Customizing the element appearance.

Click the pencil icon in the upper left corner to access the style settings of your page.

Select Customize next to the desired element.

Color scheme

In the Color scheme section, you can select dominant element colors.

To set the color scheme for every element individually, click Customize and select a color:

Light Used as a background for dark site elements.
Dark Used as a background for light site elements.
Primary Used to attract attention to your brand and represent your brand identity.
Secondary Used to attract attention and complement your primary color.
Accent Used to highlight unique site elements.

Text styles

In the Text styles section, you can select from our predefined font combinations or customize your paragraph and heading fonts to match your website's style and maintain design integrity.

To set your paragraph and heading fonts individually, click Customize.

Button settings will match your selected sizes and fonts.

The font size of your Form widget buttons depends on your selected button size (S is 0.8 of the specified size, M matches the selected font, and L is 1.2 of the specified font).

You can also add your own fonts to the website builder, based on your brand style.

Read also: How to add a custom font to a website.

Button styles

In the Buttons section, you can select the styles for all website buttons, including those in the Button, Form, Payments, Registration widgets, etc.

To customize your style, click Customize and go to a tab:

Primary Used for high-priority call-to-action buttons that need to get more attention.
Secondary Used for less important buttons — their color is paler by default.

You can use the following options to customize your buttons:

Text style Shows the text style selected in font settings. To change it, click Edit. Then, in the Button section, select a font and its size, and adjust your line height and width.
Text color Defines the button text color. Click the icon and select a color.
Background color Defines the button background color. Click the icon and select a color.
Contour Adds a line around the button's border. Turn on the toggle, enter a value in pixels to set the line thickness, and select a line type and its color.
Hover effect Adds hover effects to increase conversions and encourage visitors to perform an action on the page.
Opacity Your button opacity will change from 100% to the specified percentage.
Shadow A shadow will appear around your button.
Alternative color Your button color scheme will change.

Select an on-hover text, background, and contour color.

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