Top 10 Internet Marketing Articles from the SendPulse Blog of 2019

internet marketing articles

As 2019 comes to a close, now is a good time to look back at some of this year’s greatest hits from the SendPulse Blog. We have learned a lot and posted articles on a huge variety of topics. However, we have come up with a list of our 10 best internet marketing articles for you to peruse. Enjoy our “year in review” and maybe you’ll learn something new along the way.

1. Facebook Messenger Chatbot Marketing [Best Strategy with Examples]

facebook messenger chatbot marketing

Messengers are a popular way for customers to interact with a brand, but it’s not a good idea to have an employee sit with a messenger around-the-clock. Fortunately, with chatbots, you can have a “robot” work for you. You can set up your bot to answer questions, confirm appointments, get new subscribers, and much more. Make use of a “robot’s” work so that you don’t have to worry.

2. How to Choose an Email Service Provider. A Full Guide

email service provider

Using an email service provider is necessary for successful modern email marketing. Fortunately, the days of manually sending emails are long gone. You can use an ESP to simplify your marketing efforts and gain access to features that make your life easier. Choosing the right ESP is important, in this article we will give you some tips about what to look for from your email service provider.

3. Product Landing Pages: Best Practices for 2019 with Examples

product landing page

A product landing page is like the cover of a book, and we know that people judge books by their cover. Having a simple, but informative product landing page will help customers understand the value of your product and get a feel for your brand. These pages should be easy to read and helpful for new customers, learn how to make yours stand out with this article.

4. Unicode Symbols for Email Subject Lines, or Tips on How to Unicode like a God

unicode email

Have you ever seen foreign-looking fonts or symbols in an email’s subject line? These symbols and fonts surely caught your attention; this is the power of Unicode. Capture your audience’s attention by drawing attention to your email subject lines with Unicode symbols.

5. Email Design Tips and Common Mistakes to Watch out For

email design tips

Designing an email is not as tricky as it sounds, but there are some things to keep in mind. Our email design article provides tips and common traps for people creating an email template. A well-designed email will boost your open and click rates. Take a look at some examples of excellent email designs in our blog post.

6. Best Chatbot Builders for Your Business: Let Them Do the Talking

facebook chatbot builder

We previously discussed the benefits of using a Facebook chatbot in #1, but you might be asking yourself: Sure it’s good, but how do I make one? Rest assured, in this article, we will cover popular services that can help you create a chatbot to automate your messenger interactions and free up your time.

7. AMP Email: A Mini Website in Your Inbox

amp email

The days of plain text emails are over, now you can send a “website” to your subscribers. AMP emails let you send highly functional, adaptive emails to your users. You can include things like polls, link calendar events, and even eСommerce purchases directly from an email. The future of email is here, find out more!

8. Sales Conversion Rate, or How to Bring Your eCommerce Business to a New Level with Email Marketing

sales conversion rate

Increasing your sales conversion rate is a fancy way of saying making more sales. In reality, taking someone all the way through the buyer’s journey to the final goal of making a purchase, can be a tall order. Learn how to increase your conversions using lead magnets, welcome emails, segmentation, and more in our blog post.

9. Holiday Email Marketing: Party Hard and Boost Your Sales with No Sweat

holiday email

As we are in the midst of the holiday season, it’s a good idea to refresh your understanding of holiday emails and how to use them. Holidays can be a huge benefit for companies because customers can be more apt to spend money. Take advantage of this phenomenon with excellent holiday emails.

10. Real Estate Chatbot Guidelines [Real Estate Chatbot Template Included]

real estate chatbot

Chatbots are useful for all kinds of businesses, but real estate companies and agents can benefit from their powerful functionality. Your real estate chatbot can scour the internet for new listings, answer questions, provide addresses to customers, and the sky’s the limit. Check out our examples for powerful real estate chatbots that give you time to worry about closing the deal, and not about answering random questions.

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