2025 winds down, so you know what time it is! Time to recap the marketing and automation insights this year had in store for us — and it had plenty. We’ve curated a list of featured blog posts that stood out most to you over the past year. Let’s walk through them again as we say goodbye to 2025.
The Guide to Instagram DM Automation for Brands

Being available 24/7 on Instagram is fun and games until you’re drowning in messages at all hours. While automating every single interaction is not the way to go, a well-designed chatbot can take simpler inquiries like order confirmations and FAQs off your hands with ease. Check out our blog post to learn how to automate Instagram DMs and see real-world examples of brands doing it right!
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AI Mental Health Chatbots: Compassion Powered By Tech

Mental health support doesn’t have to be complicated or intimidating. AI chatbots are stepping in as friendly, reliable companions that offer instant guidance and support. Though not a substitute for actual therapy, they do help users understand what kind of treatment they need, help students handle stress, and offer between-session support. Learn more about how these AI-powered assistants support mental health and what they mean for the future of care.
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How to Build a Portfolio Website That Gets You Hired

If you’re carving out a name in a creative field or building your personal brand, your experience deserves more than a static document. A portfolio website gives your work the spotlight, helps you tell your story on your own terms, and builds instant trust with potential clients. It’s the best way to turn curiosity into genuine interest. Not sure where to begin? Our blog post walks you through exactly what to put in your portfolio website, complete with examples and best practices.
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How to Make Money on TikTok with Any Follower Count

TikTok isn’t just about viral dances and trending sounds anymore. With the right approach, creators can generate income directly from their content — and no, you don’t need a million followers to do this. We’ve unpacked the most effective ways to monetize your TikTok content and are ready to share our tips to help you stay consistent and grow faster, all without compromising your creative voice.
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Winback Email Examples and Ways to Rekindle Customer Interest

You’ve put in the effort to gain those customers, but now they’re gone? They don’t have to stay gone. Winback emails can help remind your audience what they loved about your brand and bring them back into the fold. Let’s walk you through how to write winback emails that speak directly to your customers and drive them back into your sales pipeline. Subject line ideas and compelling email examples included!
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How to Build a Knowledge Base Chatbot: Examples and Tips

No, a chatbot can’t replace your support team. Still, it can handle repetitive questions and free up your agents for issues that need real insight. Knowledge base chatbots can deliver quick and accurate answers using self-help content you’ve already written. And with no-code setup and 24/7 availability, it’s an effective way to upgrade your customer service. Find out how to build your own knowledge base chatbot in just a few steps.
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Website Header Design: Examples and Best Practices

Think of your website header as a welcome mat and a storefront sign rolled into one. You already know it needs to be responsive and polished — you’re a reader of the SendPulse blog, after all. Still, if you need more specifics on high-performing header types, standout examples, and expert advice, our blog post is a great place to start. Take a closer look at how to create a website header that makes a bold, strategic first impression.
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How to Schedule WhatsApp Messages

Timing matters for WhatsApp messages, though sending and keeping track of every message manually is simply not realistic. Instead, you can schedule your WhatsApp campaigns to reach customers in every time zone, boost engagement, and keep retention high hands-free. We’ve outlined the essentials you need to plan your WhatsApp messaging on any device in this blog post.
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What to Put in Your TikTok Bio: Ideas and Tips for Businesses

A TikTok bio is more like an elevator pitch than a book cover — short, snappy, and reflective of your brand’s purpose. Whether you go with a brief product description, a punchy statement of your mission, or even a creative mix of emojis, this space shouldn’t be empty. It’s your chance to give viewers a snapshot of who you are right from the start. If you’re stuck on what to write in your TikTok bio, head over to our blog post for tips tailored to your business type.
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Teaser Email Examples, Subject Lines, and Best Practices

Teaser emails build anticipation by giving just enough information to make readers want to know more. It’s just what you need to spark curiosity and drive engagement before a product launch or sale. Our blog post will help you craft teaser emails that create suspense, amp up your campaign’s success, and generate buzz without spilling the beans.
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Wrapping up
And that’s a wrap on this year’s review! We appreciate your support and every step you’ve taken with us.
With 2026 just ahead, we’re planning to introduce even more robust tools to elevate your digital marketing strategy. You’ll see new triggers across our course builder and CRM system, deeper automation within our MCP server, and a whole lineup of other upcoming features we can’t wait to share.
For now, we sign off. We wish you happy holidays and a wonderful start to 2026 🎄✨