While sending messages via SendPulse SMTP, you can insert an unsubscribe link into your emails. To do this, insert the variable {{unsubscribe}} into the necessary place in the email. SendPulse will replace it with the necessary link and your subscribers will receive an email with an opportunity to unsubscribe from it.

Footer with an unsubscribe link can look like this:

After a subscriber clicks "Unsubscribe" he will be redirected to the unsubscribe page:

The subscriber can simply unsubscribe or specify the reason of it. After he clicks "Unsubscribe", he can complain about spam.

Also, he will be able to subscribe back to your newsletters if he unsubscribed by mistake.

Other useful articles

Popular in Our Blog

User Rating: 5 / 5 (7)

Rate this article about "How to add an unsubscribe link"

Try SendPulse SMTP for free