CRM system basics

The CRM system is a SendPulse tool where you can manage customer interactions and collaborate with your team. Using the CRM system, you can handle sales, store customer data, and organize your company's workflow.

CRM system features:

  • Convenience. All your information is centralized.
  • Resource optimization. You can automate most of your company’s routine workflows.
  • New promotion opportunities. Use websites and pop-ups integrated with the CRM system to advertise your products.
  • Automation. Communicate with customers through chatbots, email, and SMS.
  • Security. Set different access levels for team members to ensure smooth collaboration.

To get started, log in to your SendPulse account and go to the CRM section. On the left sidebar, you will see tabs with the tool features.

In this article, we will talk about the main CRM system features.

Basic features

Sales pipeline management

Create pipelines and deals. Add pipeline stages to easily track changes and view them as a Kanban board, list, or calendar.

Assign team members to deals, add customer data, include notes, and view deal history.

Learn more: Pipeline basics.

You can also automate your workflows using other SendPulse tools by automatically creating deals after course purchases or updating deal statuses based on payment progress.

Read also: Sources of automatically added deals and contacts.

Storing and updating contact information

Store all customer data in CRM contacts. Every contact has a card with information about customer interactions, phone numbers, email addresses, comments, message history, calls, and related deals.

You can also export contacts to a file, import them to the CRM system, and remove duplicates.

Read more: How to manage contacts.

Task management

Organize your company's workflow by assigning specific tasks to team members. Every task is a card where you can outline requirements, set deadlines, and assign team members. All tasks are stored on boards and categorized by their status.

Read also: Task board basics.

eCommerce

Create products to store up-to-date stock information and integrate with your website and chatbots. You can add text and images to product descriptions and create categories to optimize your online store.

View data about payments processed through the CRM system, including payment statuses, payer data, and transaction date and time.

Read more: Products and How to view payment data.

Integrations

Integrate third-party tools like Binotel, Ringostat, and Google Calendar.

You can also connect your corporate email inbox to view and respond to emails directly through the CRM system.

File management

Upload essential files and share them with your team.

Using the file manager, you can create folders, add files in various formats, and attach them to contacts, tasks, and deals.

Teamwork

Share access to SendPulse tools and company information with specific team members to ensure data security.

Read also: How to manage team members.

Analytics

Monitor progress and performance easily using a dashboard with charts and key deal and task statistics.

Read more: How to view CRM statistics.

SendPule offers multiple pricing plans, so you can pick the one that suits you best. Learn more about every pricing plan on our pricing page — you can also use the CRM system for free.

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