How to Send a Facebook Campaign

After you created a Facebook chatbot, you can send campaigns to your subscribers in it. In the "Messengers" section, click "Create Campaign."

Create a chatbot campaign

Select a bot from the drop-down list.

You can segment your campaign recipients. To do it, select the "Segment recipients" checkbox and specify the segmentation condition. Your campaign will be sent only to the subscribers who correspond to the specified condition.

Recipients segmentation

Next, add your message. You can personalize text messages. To do this, click on the “{}” in the right corner of the text field and choose a variable from the drop-down menu. Each user will receive a message with a value of the given variable from their contact info in your auditory list.

Button options

Also you can add a button, a quick reply, etc. 

For a button, it is possible to specify a URL, a phone number, or bind an automated chatbot flow. Click on the button will trigger the corresponding action — redirecting to a website, calling the phone number, or sending the messages of the automated flow.

Button options

Check the preview window on the right to see how the content of the message changes as you apply new settings.

The preview screen

You can also add a quick reply and bind an automated chatbot flow to it. Click on the quick reply will launch the start of the flow.

A quick reply

A chatbot can send in a message whatever Facebook messenger does: text, picture, card (picture with a signature), files, request for contact data.

Message content types

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