How to generate leads: A simple follow-up sequence that converts

Emails

How can a follow-up sequence emails generate leads, and which emails you should send to generate leads more effectively.

Personalized email marketing: a simple guide for eCommerce

Emails

Emails that retailers send to target each customer online and increase sales from emails.

Triggered emails for e-commerce: how to create them in SendPulse

Emails

Triggered email is a way to keep relationships with customers strong and increase your sales effectiveness. Statistics show that trigger based emails have a 381% higher click-through rate, and 624% higher conversion response compared to ...

How to Optimize Your Emails for Mobile

Emails

Today, to be closer to your audience and provide the best experience possible, you should focus on mobile first. In this article, we’ve prepared plenty of useful hacks for you to understand how to optimize your emails for mobile, so read on.

The features of web push notifications you have never heard about

Strategies

How to boost sales from your web push campaigns by using segmentation, large image and an extra button.

7 Ways to Keep Your Subscribers Interested

Emails

One thing is to get subscribers, but another thing is to keep them interested. You will never stop people from unsubscribing, but you may reduce such situations to minimum. We are sharing some ways how to do it.

How to Use Lead Magnets Effectively. Part 1

Strategies

"Give me something I need and I will give you my soul. Well, not the soul of course, just my email, but for you, marketer, I know, this is really a big deal". This 'something' is what we call a lead magnet. Learn how to create the one which will attract your customers. The article comes in handy.

How to Use Lead Magnets Effectively. Part 2

Strategies

A successful sales funnel should start with a lead magnet, but it is not where you are to stop. Each stage needs it. Using specific lead magnets on each level of the funnel will bring you more quality leads and higher conversion rates.

SendPulse is getting ready for GDPR

Updates

A list of measures SendPulse is taking to adhere to the General Data Protection Regulation (GDPR).

Effective Email Campaign in Five Simple Steps

Emails

Learn the steps you should take to run an effective email marketing campaign to grow your database and get more subscribers’ engagement.