Welcome Email Series: the Art of Greeting New Subscribers

Emails

What is a welcome email? How to spread it out through a series? Are there any useful tips on its timing and content? All these questions are answered in our article.

Building a Flawless Email. Part 2: Body

Emails

Previously, we discussed how to start an email properly, in particular, by creating eye-catching headers. Now we will walk you through the most significant block of any email — its body.

Six Simple Strategies for Mailing List Cleaning

Emails

Engaging as many users as possible in your email campaigns shouldn't be your A-list task. What is much more important is keeping a mailing list clean; in this way, you will create a healthy environment in your outbox. Read on to find out how you can manage your mailing list to make it sparkling clean.

Abandoned Cart Emails Reality. SendPulse Research

Emails

Discover how eCommerce companies use abandoned cart emails.

Email Content Ideas that Cut Through the Noise. Part 1

Emails

It's high time you send an email, but you have no clue what to write about. Sounds familiar? Don't worry as this story happens to all marketers now and then. We've come up with a list of ideas to help you get your inspiration back. Make a note of the first 12 and expect more in the next part.

Single or Double? How To Choose an Opt-In That Will Do the Trick

Strategies

One of the first choices email marketers should make while launching a new campaign is whether to use single or double opt-in. In this article, we'll explain the characteristics of each as well as their difference, so that you can choose the best option for you.

High Sender Reputation Starter Pack

Emails

Hitting the recipients' inboxes without being flagged as spam is the ultimate dream of each email marketer. That is where sender score matters. Even more, it's paramount to successful deliverability. This time we'll explore what sender reputation is, what factors affect it, and how to keep it as high as possible.

Google Analytics Email Tracking for Your Marketing Success

Emails

In this article, the whats and hows of including Google Analytics email tracking into your marketing strategy.

The Basics of Web Push Notifications

Strategies

Find out the benefits of web push notifications, learn how to set them up, and check the ideas of how to include web pushes into your marketing strategy.

Ways to Power Up Your SMS Marketing

Strategies

Find out how SMS campaigns can help you increase your sales, win customer loyalty, and improve the overall marketing strategy.