All our posts

Useful digital and email marketing content by SendPulse: how-tos, step-by-step guides, best practices, reviews, inspiration, and much more

Follow us

How to Avoid the Promotions Tab in Gmail

Michael Kolodka

Michael Kolodka

October 31, 2024

Emails

It's been five years since Gmail started sorting incoming emails into tabs: Social, Promotions, Updates, Forums and Primary. To find out what parameters influence Gmail tabs categorization, we have performed a series of tests within this email client and would like to share the results.

Tips and Tricks for Coding Your Emails

Cheryl Ross

Cheryl Ross

October 31, 2024

Emails

In this article, we are going to tell you about features of building HTML email templates — what are the main problems of coding them, how to work with multimedia, fonts and responsiveness — and provide the examples of codes.

How to Use Email Marketing to Improve Your SEO Results

Anya Brui

Anya Brui

October 31, 2024

Emails

Search engine optimization and content marketing are a perfect match. But what about email marketing? Is it the fifth wheel or vice versa a powerful booster to your SEO efforts? Can email marketing help you increase website traffic or improve your position in Google searches? Read on to find out the answers.