In this article, we are going to tell you about features of building HTML email templates — what are the main problems of coding them, how to work with multimedia, fonts and responsiveness — and provide the examples of codes.

What is a welcome email? How to spread it out through a series? Are there any useful tips on its timing and content? All these questions are answered in our article.

Learn the steps you should take to run an effective email marketing campaign to grow your database and get more subscribers’ engagement.

One thing is to get subscribers, but another thing is to keep them interested. You will never stop people from unsubscribing, but you may reduce such situations to minimum. We are sharing some ways how to do it.

Copywriting is more than just writing well. For email marketing, this is not a matter of principle — this is a matter of conversion. You may find a knock-down template for your emails, but nobody will create the original email copy for you cause original means genuine. We are here to unveil some secrets how to make it all incredible... and genuine.

Learn how to implement triggered emails for eCommerce brands to turn customer actions into revenue.

Emails that retailers send to target each customer online and increase sales from emails.

How can a follow-up sequence emails generate leads, and which emails you should send to generate leads more effectively.

We all like to feel special. Even the most cynical amongst us enjoy some attention every now and then. And when it comes to how we interact with brands, we expect a more personalised experience ...

Just as big cities are full of people, users’ inboxes are crowded with dozens of emails. In these conditions, email marketers struggle to find new ways to make their newsletters stand out from others, and ...