Segmentation

Segmentation is the possibility of dividing your customer base into groups according to certain criteria. The particular information you use for segmentation is generally collected when individual recipients subscribe, and using this information you can establish various criteria for grouping your subscribers

Segmentation is an effective way of increasing the overall effectiveness of your mailing list, namely by increasing the number of conversions.

 

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Statistics - In email marketing, statistics allow marketers to analyze the results of every email sent and improve the next email campaigns...

Subscriber - A subscriber is a person who chose to opt-in for your mailing list...

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List (Subscribers’ List) - In email marketing, the term List, or Subscribers’ List, is used to define Internet users who have subscribed to receive emails from you personally, or from your business...

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