How to Increase Customer Loyalty, or Growing Big by Giving
October 6, 2021
Discover how to turn your audience into a devoted fan base that is always ready to spread a good word about your company.
Olga Bresteckaya
Marketer and copywriter. I like to work with tools whose effectiveness is easy to measure. That’s why I love email newsletters :) I share the best practices with you.
Email Marketing
A Guide to Customer Data Collection Methods
August 26, 2021
Find out how to collect customer data and how to use this data in your emails.
How to Use Social Proof in Email Marketing
October 9, 2019
You probably know that customer feedback plays a huge role in online promotion. This is supported by facts from numerous studies: Customer feedback provided on a product page can boost conversion rates by 207% (Spiegel). ...
Gamification in Email Marketing and How to Use It Effectively
February 28, 2019
When you hear the same fantastic story for the tenth time, it is probably not as exciting as it was when you heard it first. In the same way, even the most interesting and engaging ...
Step-by-Step Guide to Email Marketing for Restaurants
August 8, 2018
72% of consumers prefer companies to contact them via email rather than other channels. Restaurant businesses are no exception. So it’s high time you include email in the list of your marketing tools and got ...