Email Client

An email client is a program or web application designed to receive, write, send, and keep your email messages. With protocols like IMAP, POP3, or SMTP, it connects to email services and allows businesses and individuals to communicate.

In this article, we’ll uncover why you should have an email client and show you how to choose one. We’ll also provide you with a list of the best email clients to consider.

Why do you need an email client?

Email clients are a must for proper email communication for numerous reasons. Here are the main ones.

• Better security. Most email clients are encrypted, meaning your email content and recipients’ personal information are secure. This ensures that there are no data leaks and no security problems when it comes to your accounts.
• Offline access. With an email client, you can compose email campaigns even without an internet connection. When you regain internet access, the emails will automatically synchronize and be sent.
• Higher productivity. When using Gmail, Outlook, or Yahoo to compose and send email campaigns, you can use their features, including email categorization, tagging, filtering, and search. These tools enable your team to seamlessly create and manage large volumes of emails, ensuring successful delivery to your target audience. With prioritization, scheduling, and snoozing, your team members can decide which content to send and when.
• Seamless email management. An email client lets you handle multiple email accounts without problems. You can easily switch between your accounts in Gmail, Yahoo, or Outlook.
• Additional features. Email clients offer essential integrations for effective communication, including calendars, task managers, and contact lists. Additionally, you can utilize plugins and extensions to monitor emails and encrypt them when needed.

Now that you have some solid reasons to use an email client for your business, it’s time to check out some tips on choosing the right email app.

How to choose an email client?

Choosing the right email client is essential for composing and sending email campaigns efficiently. Here’s a quick guide to help you make the best choice.

• Check the compatibility with your email provider. Depending on the email provider, you should choose an email client that supports it. Whether you use Gmail, Outlook, or Yahoo, ensure everything works smoothly. Additionally, verify that the email client is compatible with your operating system (Windows, macOS, or Linux) for seamless integration.
• Understand the main features. Evaluate the essential features of the email client, such as email sorting, search functionality, and folder organization. These are crucial for managing your inbox effectively. Advanced features like calendar and task integration, email scheduling and snoozing, a unified inbox for managing multiple accounts, and extensions will help you ensure good performance and excellent efficiency.
• Assess interface. When looking for a perfect email client, you should consider its usability and easy-to-navigate interface. Ensure the design is simple and intuitive, making it easy for you to understand and manage everything effortlessly. Search for customization options if you need to adjust themes, layouts, and shortcuts to comply with your workflow.
• Ensure security. To ensure there are no data leaks, check the email client for SSL/TLS connections. You should also have access to encryption, spam filtering, and phishing detection features. This way, you can be sure that your recipients’ contact is securely stored and unavailable to third parties.
• Check the pricing. There are free and paid email clients, and every business can choose from them based on their budget and needed features. You can use a free service like Thunderbird for some basic needs. Microsoft Outlook offers some advanced features that will assist your team.
• Search for tools with crucial integrations. If you need some essential integrations to ensure seamless work of your teams, you should check your email client for productivity tools like calendars, CRM, cloud storage, and task managers. Before identifying the perfect solution for your business, ensure it’s compatible with all the crucial tools like Microsoft Office and Google Workspace.
• Evaluate the performance. When you're sending large volumes of emails, it's crucial to choose an email client that can handle the load efficiently. Look for a client that offers fast performance and responsiveness, especially when managing bulk emails. Additionally, consider whether the email client allows you to compose and draft emails offline, as this feature can be invaluable when you have no internet connection. The speed and reliability of your email client will directly impact the overall success and performance of your email campaigns.

Now that you have key factors to consider when choosing an email client, it's time to explore some of the most popular options. The following list will help you identify the best web application for your company’s needs.

8 Best Email Clients

When it comes to email clients, there’s a long list of services to choose from. However, not all of them might be suitable because of their pricing, usability, features, etc. That’s why we’ve prepared a list of the most reliable email clients to consider.

• Microsoft Outlook. This software system from Microsoft allows teams to connect, communicate, and organize tasks in one place for free. With its help, you can check the details of each contact when hovering over their names; send, receive, and manage your emails; schedule appointments and meetings using a calendar; and prioritize tasks using Microsoft To Do. Microsoft Outlook ensures data encryption and deactivation of unsafe links, helping you avoid data leaks, phishing scams, viruses, and malware.
• Spark. This mail app offers all the necessary tools for businesses to compose and manage emails while collaborating with team members in real-time. The service enables you to share information through comments and attachments to them. If you want to filter your contacts, you can use the Priority and Pin options. This way, you’ll highlight important contacts.
• Thunderbird. It empowers you with all the necessary tools to seamlessly access all your messages, calendars, and contacts in one place. The app provides you with a unified inbox where you can manage multiple accounts. Customization is also available, so it’s easy to match your preferences, requirements, and workflow.
• Gmail App. This is one of Google's most popular email clients and is widely used by various businesses. It has all the necessary features for communicating with teams and customers, including automatic email filters and categories, smart compose and reply, smart compose in chat, high-priority notices, intelligent search suggestions, reminders for bill due dates, and many more. Besides, with Gmail, you can be sure that all the data you send to recipients is securely stored.
• Canary Mail. ICanary Mail is an AI-powered email client designed to save you time and effort when composing emails. It can quickly summarize lengthy emails, providing you with only the most essential information in seconds. With its unified inbox, you can effortlessly manage emails from multiple accounts in one place. Additionally, Canary Mail offers smart personalization and a bulk cleaner feature, helping you tailor your emails to be more relevant and easily eliminate unnecessary messages.
• Mailbird. This email app is a great fit for organizations because of its centralized email management. It enables you to handle messages and contacts from multiple email accounts in a single place. The email tracking feature lets you see who has opened your messages and gain insights into their actions. Compatible with both Windows and Mac, this service integrates with popular apps such as Instagram, Slack, Dropbox, Google Calendar, and Asana, enhancing your workflow and productivity.
• Mailspring. This email client, suitable for Mac, Linux, and Windows, empowers businesses with better email performance and productivity. The app allows you to manage multiple accounts within a single platform, access a unified inbox, and customize themes and layouts. With its advanced search capabilities, you can search for the necessary messages and recipients across the connected accounts. Using Mailspring‘s signature editor, you‘ll be able to create custom signatures.
• WunderMail. This fast native desktop application allows you to use labels to organize your emails and take advantage of categories to keep your inbox sorted. The email client ensures you never miss a message by using push notifications to alert you in real-time. Its badge feature displays the number of unread emails, keeping you on top of your inbox at all times.

Selecting the right email client can significantly impact your productivity, collaboration, and overall efficiency. It lets you securely compose and manage email campaigns, with built-in protections against data leaks, phishing scams, and viruses.

Last Updated: 04.12.2024