Craft standout email marketing campaigns in no time
Create unique branded emails
Generate content effortlessly using AI
Customize email copy and subject lines
Land in the inbox with no exceptions
Bring in your existing subscribers and grow your mailing list using subscription forms and pop-ups so that your messages reach an already engaged audience.
Schedule email marketing campaigns or trigger well-timed automated messages based on user actions.
Spark conversions with smart segmentation by tailoring offers to every subscriber’s preferences, demographics, and behavioral shifts.
Keep your mailing list healthy with our email verifier. Remove invalid email addresses to increase deliverability and protect your sender reputation.
Count on advanced email analytics to spot wins and gaps
Track email marketing performance
Explore key metrics of every campaign:
Open and click-through rates
Email click maps
Device and location analytics
Error details
A/B test your emails for more impact
Switch up subject lines, sender names, and copy to find the top performer and roll it out to your entire audience.
Grow faster with in-depth insights
Pinpoint bottlenecks, speed up buying decisions, drive conversions, and build high-performing campaigns with our email marketing service.
Align every communication channel within a single, cohesive system
Bring email marketing into your multichannel pipelines to prompt more conversions and nurture long-term customer loyalty.
Streamline interactions, sales, and marketing within a single platform
Email marketing works hand-in-hand with other SendPulse tools, including our chatbot and pop-up builders, CRM system, website builder, and web push notifications. Trigger automated campaigns when a CRM deal updates, or follow up through chatbots if your emails remain unopened.
This helps you:
- keep all user data in a single space;
- map out seamless customer journeys;
- enhance buyer experience and foster loyalty;
- speed up sales pipeline progress.
Unlock more opportunities with free integrations
Integrate with your favorite CRM, CMS, and eCommerce tools to effortlessly import contacts, automate complex communication flows, send data to Google services, and deliver more personalized offers.
We’re constantly expanding our list of integrations to help you scale your business even faster with SendPulse.
Join forces with your teammates
Learning hub
Everything you need to know to run your first email marketing campaign effortlessly.
What is email marketing?
Email marketing is a practice of promoting your products or services through email campaigns. It’s a reliable approach that can help you attract a new audience, nurture existing customers, and build long-term brand loyalty.
To kick-start your email marketing journey, follow these five simple steps:
Set a clear email marketing goal
Build your mailing list
Create or pick an email template
Run your email campaign
Evaluate campaign performance and plan your next steps
Email marketing budgets typically range from $9 to $1,000
Costs vary based on your platform, mailing list size, and sending frequency. With SendPulse, you can start for free, send up to 15,000 emails per month, and then upgrade to a paid plan when you’re ready to scale.
Why your business needs email marketing
Email marketing comes with a range of benefits:
It helps you engage your audience and keep sales growing.
It is one of the most profitable marketing channels, with an ROI as high as 4400%.
It pairs seamlessly with other communication channels and amps up conversion rates through flexible messaging.
It supports your SEO efforts.
What email marketing helps you achieve
Email marketing goes far beyond newsletters. It’s a surefire way to draw in more customers, keep them engaged, and spark sales.
Automated email flows introduce newcomers to your brand and lead them smoothly to conversion
Personalized campaigns help you spotlight promotions, create emotional engagement, and ramp up revenue
Tailored product recommendations encourage customers to spend more
Data-driven analytics help you single out what performs best and polish future campaigns
What is an email campaign?
An email campaign is a message sent to a specific group of recipients. It’s a highly effective marketing tool used by businesses of all types and sizes, including SaaS companies, eCommerce brands, and eLearning projects.
Email campaigns help you nurture leads, increase brand awareness, share updates and special offers, and raise income.
Types of email campaigns
Email campaigns generally fall into three categories based on their purpose:
Automated
emails are triggered by specific user actions and sent in response to their real-time behavior. You can use them to thank customers for subscribing, remind them about abandoned carts, or re-engage inactive users.
Promotional
emails are designed to bring in more sales or lift your average order value through special offers, discounts, promo codes, and personalized product selections.
Nurturing
emails deliver value and build trust. These are tips, guides, curated articles, and case studies that help subscribers understand your product on a deeper level and make smarter decisions.
How email campaigns support businesses across industries
Unlike social media or SEO, email marketing doesn’t depend on unpredictable algorithms. Strong, well-crafted emails land right in users’ inboxes, help brands gain trust, build long-term customer relationships, and bring in more revenue.
Engage with your target audience firsthand
Tailor your offers to every subscriber
Win back customers with timely, relevant messages
Track performance and enrich your strategy with actionable insights
Study wherever you are with SendPulse Academy
Master email marketing with SendPulse
Here, you’ll learn how to build your mailing list, design captivating email templates, run successful campaigns, and measure your email marketing performance.
Sign up for freeGet inspired by email marketing ideas from our blog
FAQ
What is an email marketing service?
An email marketing service is a tool that helps businesses run profitable email strategies. It brings together all the essential marketing features to capture leads, automate customer interactions, and keep tabs on your email marketing performance.
Sync it with your website, chatbot, and CRM system to launch multichannel campaigns, send personalized recommendations, recover abandoned carts, and deliver real-time transactional messages.
How is an email marketing service different from a basic newsletter platform?
A regular newsletter platform sends emails and nothing more. An email marketing service helps you build a complete sales workflow powered by email. It offers segmentation, personalization, A/B testing, and analytics tools. On top of that, you’ll be able to integrate with CMS platforms, CRM solutions, and more to keep your whole strategy under one roof.
Who can benefit from an email marketing service?
An email marketing service is a great choice for businesses of any field and caliber:
- Small and medium companies can start profit-driven emails with ease.
- eCommerce brands can automate promo campaigns, product recommendations, and real-time transactional messages.
- eLearning projects can nurture leads and enrich student communication.
- SaaS teams can onboard users, keep them engaged, and encourage plan upgrades effortlessly.
- Agencies can manage multiple client projects in a single workspace and streamline everyday workflows.
How do I choose an email marketing service for my business?
Pay attention to features, versatility, template design tools, deliverability rates, customer support options, and available integrations. Pricing also matters, especially as your business scales.
SendPulse delivers these essentials and more, including segmentation, personalization, A/B testing, analytics tools, and extensive integrations. This makes it a solid choice for both newcomers and seasoned marketers.
Create an account, send 15,000 emails for free every month, and upgrade to a paid pricing plan when you’re ready to grow.
What types of automated emails does SendPulse support?
With SendPulse, you can build automated flows for welcome and lead-nurturing messages, abandoned cart reminders, trigger-based emails, and re-engagement campaigns. Map out your flow in Automation, and the system will handle the rest.
How much does it cost to send email campaigns with SendPulse?
You can start for free with up to 15,000 emails/month for 500 contacts and then move to our Standard, Pro, or Enterprise plans when it’s time to upgrade. Head to our pricing page to explore all current pricing options and find the one that fits your goals.
Grow your business with high-impact email marketing
Deliver email experiences your audience truly connects with.
Try for freeGet started with SendPulse
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