The ability to keep customers is equally important for both startups and big businesses. Unfortunately, some clients just leave, and in order to keep your enterprise in the black you should understand the reasons why it happens.
The name for the number of customers who cut ties with your company or service is called the churn rate (the rate of attrition). Thus, people who stopped buying things from you and no longer interact with your service shape your company’s churn rate and reduce your income.
Continue reading Churn Rate – Five Ways to Keep Customers from Leaving