Maximizing Customer Engagement with WhatsApp for Business

Chatbots

Check out the benefits of using WhatsApp for business and some real-life cases to get inspired.

10 Copywriting Mistakes You Want to Avoid

Marketing and Sales

Writing for many of us means creation. It’s easy to picture a writer as someone sitting at a desk full of wrinkled paper, an ashtray filled with cigarettes, and a landslide of coffee cups. In ...

How to Avoid the Promotions Tab in Gmail

Email Marketing

It's been five years since Gmail started sorting incoming emails into tabs: Social, Promotions, Updates, Forums and Primary. To find out what parameters influence Gmail tabs categorization, we have performed a series of tests within this email client and would like to share the results.

Hotel Email Marketing: From Inbox to Check-In Success

Email Marketing

Check out some effective hotel email marketing examples and strategies along with practical tips to implement right away.

How to Calculate Your Cost per Lead and Get More Profit from Ads

Marketing and Sales

Learn why and how to calculate cost per lead and decrease your CPL without losing profits.

Healthcare Marketing: How to Keep Your Business Healthy

Marketing and Sales

Let’s take a deep dive into digital marketing for the healthcare industry in 2020.

How to Make Your Music Marketing Sound: Tips and Tricks

Marketing and Sales

Find some actionable music marketing tips to bring into play.

The Ultimate Guide to Repurposing Content [Tips + Repurposing Matrix]

Marketing and Sales

Find out some tips and ideas for how to repurpose your content.

What is Content Gap Analysis and How to Run a Content Gap Analysis

Marketing and Sales

Learn more about content gap analysis and how to harness it to generate more traffic and site revenue.

Lead Source Marketing: How Many Channels Do You Need?

Marketing and Sales

Let’s talk about essential lead sources and how to use them to yield better results.