Marketing and Sales

[Podcast] Competing with Amazon Using Email to Drive over $200,000 in Revenue in a B2B Business

Cheryl Ross

11 Oct. 2017

1 minute

[Podcast] Competing with Amazon Using Email to Drive over $200,000 in Revenue in a B2B Business

How do you compete with Amazon and win? A great product and a highly targeted and developed email program. Using marketing automation this company has created over 50 “Journeys” and upwards of over 300 different email messages to pull in high converting leads. From gated content to website sign ups everything is strategically calculated to build a scalable framework for these journeys. In this podcast we will learn how to design a high relevance driven email program that will maximize the conversion of your leads.

So let’s welcome Kevin Sides of Shipmonk.com to our podcast.

Date of publication:

11 Oct. 2017

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