6 Community Marketing Strategies for Business Owners

Marketing and Sales

6 Community Marketing Strategies for Business Owners

Community marketing involves creating an environment of shared interest between you and your target customers. The environment builds a community, helping you establish the much-needed human connection with your prospects. It helps them realize that ...

The Dos and Don’ts of Website Pop-up Design

Marketing and Sales

The Dos and Don’ts of Website Pop-up Design

Designing pop-ups is like skating on thin ice. If you make them too intrusive, Google might penalize your website. Also, users are fed up with aggressive, spammy pop-ups — they don’t like to be manipulated ...

8 TikTok Marketing Tips and Top Examples

Marketing and Sales

8 TikTok Marketing Tips and Top Examples

Launched in August 2018, TikTok was first introduced to the general public as a video-sharing social networking service, which was believed to be the next Instagram or Facebook one day. During the first months of ...

Types of Online Courses to Create in 2024

Online Courses

Types of Online Courses to Create in 2024

The recent pandemic outbreak, with its numerous global lockdowns, has greatly contributed to the emergence of a new phenomenon in the educational industry — online learning. Today, online courses have become an excellent option to ...

Teach Better: How to Build a Chatbot for Education

Chatbots

Teach Better: How to Build a Chatbot for Education

Teachers and students are already communicating via messaging platforms. Emails too, but waiting too long for your professor to reply when you’re asking for a deadline extension or important update can sometimes cost a student ...