Marketing and Sales
How to Write a Sales Script and Implement It
Let's take a look at how to write a sales script step-by-step.
Natalia Voropay
Orchestrating email marketing campaigns and sharing best practices in the process
Marketing and Sales
Customer Acquisition Cost, or How to Make Sure You Don’t Spend too Much on Advertising
Discover why customer acquisition cost is important for business and how to calculate CAC, use, and decrease it without any loss on effectiveness.
Marketing and Sales
Customer Retention Strategies: Seven Ways to Keep Your Clients for Life
Learn how to calculate your customer retention rate and what strategies to use to maintain a profitable relationship with your clients.