Millions of people surf the web every day. Think for a moment: this is a huge pool of your potential subscribers! We are going to discuss how to draw more people to your mailing list ...

Professional online marketers use segmentation to show more relevant content to leads. Today, we are going to talk about web push segmentation and its benefits. We will also explain what the web push notifications are ...

Learn actionable ways to collect email addresses from website visitors and discover the methods popular brands use to attract potential email subscribers.

A well-functioning subscription form is an important aspect of email marketing. Especially when it concerns the e-commerce area, where email mailings prompted 35% of sales in 2016. We will show how American online stores attract newsletter subscribers and tell you how to create the same subscription forms for free without a programmer.

How to boost sales from your web push campaigns by using segmentation, large image and an extra button.

One thing is to get subscribers, but another thing is to keep them interested. You will never stop people from unsubscribing, but you may reduce such situations to minimum. We are sharing some ways how to do it.

"Give me something I need and I will give you my soul. Well, not the soul of course, just my email, but for you, marketer, I know, this is really a big deal". This 'something' is what we call a lead magnet. Learn how to create the one which will attract your customers. The article comes in handy.

A successful sales funnel should start with a lead magnet, but it is not where you are to stop. Each stage needs it. Using specific lead magnets on each level of the funnel will bring you more quality leads and higher conversion rates.

A list of measures SendPulse is taking to adhere to the General Data Protection Regulation (GDPR).

Learn the steps you should take to run an effective email marketing campaign to grow your database and get more subscribers’ engagement.