In regards with GDPR SenPulse has prepared a set of tools for its users: allowing subscribers to edit or delete their personal information, and providing an option to re-confirm consent to receive messages. Including the variables for data processing concent — when and wfrom which IP address.

How can one reach the greatest number of potential customers within the shortest time possible and get noticed in all this endless flow of information? The answer is: get viral. Today we will throw some light on how to use viral videos in marketing.

What is a welcome email? How to spread it out through a series? Are there any useful tips on its timing and content? All these questions are answered in our article.

Learn the steps you should take to run an effective email marketing campaign to grow your database and get more subscribers’ engagement.

A list of measures SendPulse is taking to adhere to the General Data Protection Regulation (GDPR).

A successful sales funnel should start with a lead magnet, but it is not where you are to stop. Each stage needs it. Using specific lead magnets on each level of the funnel will bring you more quality leads and higher conversion rates.

"Give me something I need and I will give you my soul. Well, not the soul of course, just my email, but for you, marketer, I know, this is really a big deal". This 'something' is what we call a lead magnet. Learn how to create the one which will attract your customers. The article comes in handy.

One thing is to get subscribers, but another thing is to keep them interested. You will never stop people from unsubscribing, but you may reduce such situations to minimum. We are sharing some ways how to do it.

Copywriting is more than just writing well. For email marketing, this is not a matter of principle — this is a matter of conversion. You may find a knock-down template for your emails, but nobody will create the original email copy for you cause original means genuine. We are here to unveil some secrets how to make it all incredible... and genuine.

How to boost sales from your web push campaigns by using segmentation, large image and an extra button.